Móra Publishing, founded in 1957, is one of the largest publishers in Hungary, mainly publishing classic and modern children's and youth books by Hungarian and foreign writers. For generations of Hungarian children, books published by Móra Publishing are part of their growing experience. Previously, Móra did not have a formal logo, but printed its name on books with the font that was used for the title of the book. Recently, Made by Zwoelf, a company based in Budapest, designed a new logo for the publishing house, and the new logo will be printed on the cover of nearly 76,000 books published each year. Mora’s new Logo is created with two triangles forming Mora's initial "M". The positions of the two triangles can be changed flexibly, but the letter "M" must be formed in a regular way.