BOB Intellectual Property Service Ltd. (BOB) has the vision of becoming the largest IP integrated services company in China to safeguard justice and respect and protect the wisdom of human society.
“To Adhere to Integrity and Remain Loyal” comes from The Analects of Confucius, which means that honesty and trustworthiness and courteous behavior are the basic conditions to win people's hearts and achieve goals.
Excellent companies are constantly evolving, but corporate culture remains unchanged. For BOB, the unchanging core is “To Adhere to Integrity and Remain Loyal”. “Trustworthiness, integrity, courtesy” have taken root in the company's genes.
In the view of founder Lin Zhuping, profit maximization is not the company’s highest pursuit. Instead, he hopes to achieve a win-win situation with customers, employees, suppliers and society. As long as a company wins the trust of customers, these customers are willing to choose its services. Likewise, as long as employees are trusted, they will deliver high-quality and efficient work performance. If a company establishes a bond of trust with its suppliers, they will provide excellent services.
It is the corporate culture of "Adhering to Integrity and Remaining Loyal" that has won BOB unanimous recognition from customers, employees, suppliers. Since its founding 18 years ago, BOB has established close IP cooperation with hundreds of Fortune 500 companies, and its clients are from many fields such as communication, information, home appliances, pharmaceuticals, food and beverages. It has been recognized by many well-known clients as an excellent partner. At the same time, it was selected to occupy the vice presidency of the China Association of Intellectual Services Protection of Professionals (CAISP) and council member of the Shanghai International Services Trade Industry Association. BOB was recognized as a Shanghai trustworthy enterprise and a key Shanghai professional trade services enterprise.
By focusing on and deepening its expertise in the field of intellectual property, BOB has one-stop service capabilities from IPR registration to IPR protection, anti-fraud and litigation. BOB has seven branches in the country, including law firms, which are located in Shanghai, Beijing, Guangzhou, Shenyang, Changsha, Yiwu, etc., and an overseas branch in Singapore.
In future, BOB will continue to uphold the corporate culture of “Adhering to Integrity and Remaining Loyal” for 50 years, even 100 years to become a great company that ensures outstanding memories for its customers and exports China's IP service capabilities to the whole world.