Get Eyes Prepared for Fabulous Videos
Established in June 2009, Bilibili, known as “B Station,” is a video sharing website and has grown into a well-known online video community in China. Its core feature is real-time commentary subtitles overlaid on top of the videos. The website now has 150 million active users and more than 90 million users are under the age of 25. Meanwhile, 300,000 commentary subtitles are added every day. It has developed into the largest pop culture community for young people in China, or even in Asia.
Shanghai Kuanyu Digital Technology Co., Ltd. (Shanghai Kuanyu), the operator of Bilibili, is highly qualified to run an online video platform. In addition to Bilibili, the company has also established various ventures to form something of an industry chain, including game centers, film studios, spin-off product development centers, and business divisions for offline cultural activities. It is dedicated to building a platform with an industry chain serving the diversified pop culture, combining video streaming websites, concerts, games, and animation.
Located in Yangpu District, Shanghai, the offices of Bilibili cover an area of 20,000 square meters. It has more than 2,000 employees, 75% of whom have a bachelor’s degree and 10% a master’s degree or higher. To date, the company has filed more than 700 IP applications, including more than 30 technical inventions, the largest number in China, all related to commentary subtitles and advanced commentary subtitles.
Bilibili provides high-quality content to attract young people in mainland China, as well as young people overseas. The overseas users account for 9.1% of the total number of Bilibili users. The top 10 countries and regions with the most Bilibili overseas users are Taiwan, the United States, Hong Kong, Japan, Canada, Australia, Malaysia, South Korea, the United Kingdom, and Brazil. The website has featured high-quality documentaries and animated short films such as Wonders of the Moon and Too Cute from the BBC, ITV, and the National Film Board of Canada.
Based on its innovative accomplishments in and outstanding contributions to the culture industry, the company was named one of Shanghai’s top 10 cultural companies for 2015, one of Shanghai’s top 10 websites for 2016, and one of China’s top 10 documentary promoters for 2016, and also won the awards “Shanghai AA Secure Website” in 2016, “Shanghai Copyright Demonstration Unit” in 2016, and “Shanghai Credible Enterprise” in 2017.